Chase Keating

Chase Keating is a digital marketing strategist and web designer. Chase writes about all topics regarding marketing!
Accessible Websites, the Importance of Building Them

The world is a diverse and unique place. People are different in many ways, including their physical abilities. Therefore, it's crucial to have internet standards that provide guidance to web developers so that can create websites that people with disabilities can access. This blog post will explain what accessibility means and why you should care […]

Why Your Website Needs To Be Optimized for SEO

With the increasing use of voice-activated personal assistants such as Siri, Google Assistant, and Alexa, (which mainly pull the answers to your questions from search engines), it's more important than ever to make sure your ranking in those results. In order to develop trust and authority in your company's industry, you will want to rank […]


Many people may not know what the difference is between SEO and PPC, so we're going to break it down for you. While they are similar, there are a few key things that set them apart from one another. For starters, SEO is all about getting your website ranked higher on search engines through organic […]

Web Designer vs Web Developer

Web design and web development are two different jobs that can be done by one person or they can be outsourced to professionals such as a marketing agency. The difference between the two is that web designers create what's seen on the screen (the frontend), while developers write code and add the functionality behind it […]

Marketing Automation Guide

Marketing automation refers to the process of using software that helps automate marketing tasks. It allows marketers to send messages, set up email campaigns, and handle social media content in an automated manner so they can focus on other aspects of their job. Marketing automation has become increasingly important for businesses because it saves time […]

Why User Experience Matters: UX Design

User experience is a huge part of any modern website. Gone are the days when you could simply create a text-based site and expect people to interact with it. The internet has evolved, and so have the expectations of users. This blog post will discuss why UX design is important for your business and how […]

Most Popular Content Management Systems

In this article, we will discuss the most popular Content Management Systems and the pros and cons that come with each. It is important to understand what CMS you are using before deciding on a website template or web design company. There are many different types of content management systems available on the market today, […]

The Best Page Builders for WordPress

Choosing the right page builder for your WordPress site can be a difficult decision. There are many great page builders available, and each has its own unique features that make it stand out from the rest. In this blog post, we will discuss some of the best page builders for WordPress and their benefits so […]

TikTok: The Marketing Tool You're Probably Missing

TikTok is a social media app that was released in 2016 and has since taken off. With over 3 billion downloads, TikTok has become the most popular video-sharing application of all time; and the most downloaded app in 2021. It's not only big in the United States; there are users from more than 175 countries […]

The Benefits of Headless WordPress

You may have heard the term Headless WordPress floating around recently. This is a new approach to deploying WordPress websites that has some interesting benefits. If you are not familiar with what it is, this article will cover everything you need to know.   What is Headless WordPress? Headless WordPress is a unique approach to […]